Decaf Tea
A full-flavoured decaf for anytime of the day
A decaffeinated black tea with plenty of character — the finest leaves from Kenya combine for a well-rounded flavour and a rich red colour. Enjoy this comforting brew whatever the time of day.
Hand Picked Leaves
For superior taste · Profit shared
Exceptional tea begins in the hands of the people who pick each leaf.
Five blends, one standard — every leaf picked by hand
About us
Four generations
of tea
We find flavour improves when you pay attention to it.
Two leaves. One bud. Carefully picked at their peak, preserving the integrity and character of the leaf. Because superior taste begins at the source. It isn’t simply a story we tell, it’s a standard we uphold.
Every Ahmad Tea blend draws on four generations of tea knowledge. Our Chairman remains our Chief Tea Taster, upholding his promise never to sell a tea he would not drink at home.
Tasted seven times
Our tea tasters each sample hundreds of cups every day, with each blend tasted up to seven times to ensure balance, character and consistency.
4
Generations of tea knowledge
7×
Tastings per blend before it ships
3
Sourcing origins in the programme — India, Kenya, Sri Lanka
The pick
Two leaves
& a bud
Great tea comes from the top two leaves and a bud, picked by hand for the quality and consistency you can taste in every sip.
Hand picked for quality and consistency.
The people behind this skilled work are mostly women, and this is our small way of improving their livelihoods.
The range
Five blends,
one standard
Drag to turn the pack
Crop to cup
Sustainable
from leaf to cup
Made with passion from garden to cup
01
The garden
Leaves from some of the world’s best tea gardens — Assam, Kenya, Ceylon and beyond.
02
The pick
Two leaves and one bud, taken by hand at their peak by skilled pickers.
03
The tasting
Each blend tasted up to seven times against four generations of standards.
04
The cup
A plant-based, plastic-free tagged teabag. Brew three to five minutes.
Hand Picked Profit Shared
A step towards rebalancing the tea chain
Across much of the tea world, the picking is carried out mainly by women.
Their skill shapes the flavour and quality of every blend, yet they often receive only a small share of the value tea creates. Hand Picked Profit Shared is our commitment to sharing more of that value with the people who pick the tea we purchase.
Profit sharedExcellence
sustained
SustainableFrom leaf to
cup
King’s Award
We were also honoured to receive the King’s Award for Enterprise in Sustainable Development from His Majesty King Charles III, recognising our efforts to support communities in the UK and around the world.
19,172
tea workers received a profit-share payment so far in 2026.
More than 12,000 tea workers received one in 2025, rising from 7,000 in 2024. These payments were made to eligible tea workers in gardens across Assam in India, Kenya and Sri Lanka, where we have been rolling out the programme in partnership with our suppliers. The number is updated each year as the programme grows.
Where the programme runs
- Assam, India
- Kenya
- Sri Lanka
What this has achieved so far
About half
In 2024, the bonus helped close, on average, around half of the living wage gap for those who received it.
The programme is designed to scale responsibly, adapting to local conditions and working in partnership with the gardens from which we source.
Strengthening financial literacy for women in tea
In many tea-growing regions, payments are still made in cash, which can limit access to banking and financial services, particularly for women.
As part of the programme, we are supporting a shift towards digital payments in tea gardens, working with suppliers and local partners.
Alongside this, financial literacy workshops are helping workers build confidence in managing their income and engaging with formal banking systems.
“That money helped us a great deal. Some of our children are still studying and we need to pay tuition fees and transport because their school is far. My wish for the future is only that my son can get a good job.”
A practical step
Hand Picked Profit Shared contributes toward closing the living wage gap. It does not solve the challenge alone.
Achieving living wages across the tea sector requires collaboration between producers, brands, retailers and consumers. This programme is our contribution within the relationships we can influence.
Looking ahead
We aim to expand the programme further, increasing participation across sourcing regions and supporting financial literacy alongside digital payments.
Because great tea should be shared with fairness
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Made with passion from garden to cup
Fully biodegradable
- Biodegradable cotton string
- Home compostable
- Recyclable paper tag
- Plant-based teabag
- Plastic & metal free
- 3–5Minutes brew
- 100 gNet weight
- 50Tagged teabags